Content is Just One Prong on the Marketing Wheel
Content Marketing is all the rage. Everyone is doing it so it must work, right? But we’ve...
Read More
Category: Marketing
What Makes an Engaging Tweet?
Thanks to Social Media Strategist, Betty Anne Whipp, for this guest post. When you are marketing...
Read More
How Do Marketers Optimize Their Social Media?
As someone who spends a lot of time servicing the needs of small business I...
Read More
Re-evaluate Your Goals – and Get Help!
I’ve been a goal setter for a long time. This is not something new to me. I know that to be...
Read More
What is in Your Communication Plan?
If you see that question and gaze blankly into the distance you could be suffering...
Read More
12 Steps to a Killer Presentation
I was fortunate to recently act as moderator for a panel discussion with the HPCA and although...
Read More
How to do Market Research
Every small business needs to understand its market – both customers and competitors...
Read More
The Liberation of Getting Unplugged
How many technical devices do you use in a day? If I’m not checking email or text...
Read More
Start Your Business Already
You’ve thought about it a million times. You know you have what it takes to run your own business...
Read More
Do’s and Don’ts of Hiring a Writer
We’re all writers. We’ve been writing since the first grade, so by the time we’re adults we should...
Read More
6 Keys to Delivering A Message That is Understood
Many of us spend several hours a day engaged in some form of communication. We email, phone, tweet...
Read More
4 Steps on How to Manage Leads
Once you’ve established your blog or newsletter, your readership will begin to grow. What...
Read More